Positive Factors for Commercial Advertising Led Signs to Grow

As the fourth generation emerging media, commercial advertising led signs have become the new favorite in people’s eyes. Especially in recent years, with the constant improvement of technical level of led display boards and the constant enhancement of displaying effect, led display signs have become the main force of led outdoor advertising media. As a matter of fact, outdoor led full color display not only is the pure advertising display platform, but imperceptibly realizes the communication with the consumers, and satisfies the needs of advertising government public benefit and city image at the same time.

And the excellent displaying effect of the commercial advertising led display screen has gained the favor of many advertising companies and customers and it has become a bright scenery line in a city. Besides, the commercial advertising led signs have gone into a new growth time, and what are the positive factors for its fast growth? Here the experts of D-King Led will introduce them to you.

(1) The electronic led billboard industry goes into virtuous competition cycle and the price is stable and going up.

In recent years, many led display manufacturing companies begin to seek for transformation or focus on professional field and deeply plough the business market. And in this process, homogeneous competition is eased, and this industry maintains good gross profit. In the meantime, different market needs have different technical requirements, and the technical investment constantly grow. Due to competition differentiation, the product price becomes steady, and different personalized, customized and matching services are provided to satisfy the needs of market segment from different indexes and service contents.

(2) The supply chain tends to stable in price, which improves the integration capability of new technology and new service.

The core parts of a display screen include component, IC driving, hardware structural component, control system and intelligentized management system. Among them, the cost of led module exceeds 50% of the total costs. And in recent years, the price and quality of the led chip tend to stable.

Besides, the manufacturing companies of digital signage quickly sense the requirement features of the application field and use product as the platform, and the companies can integrate the resources of other market such as capital, media advertising and broadcasting content so as to upgrade pure manufacturing to service business, thus improving the comprehensive profits of the company.

(3) The substitution effect of commercial advertising led display sign.

The commercial advertising led display signs are completely suitable for the indoor installation and use requirement, so that they will form a new substitution market. New led display board can display various contents at the same, and has such advantages as fast response, high refresh frequency, high grey scale, adjustable brightness, wide visible angle and intelligent transmission and control system, thus bringing customers new visible experience.